The Hatsune Miku Summer Festival in Shibuya Marui Commences!

From June 23rd to July 24th, 2017, the first leg of the Hatsune Miku Summer Festival in Shibuya Marui will take place!

The event will be held at the Marui Department Store in Shibuya, where many exclusive goods will be up for sale as part of Hatsune Miku’s 10th Anniversary celebration!

Hatsune Miku Summer Festival in Shibuya Marui “Beach Fest” Version

Event Dates: June 23rd, 2017 (Fri.) ~ July 24th, 2017 (Mon.)

Location: 8F Event Space of the Shibuya Marui Department Store, 1-21-3 Jinnan, Shibuya-ku, Tokyo

Store Hours: 11:00 AM ~ 9:00 PM (JST)

The first leg of the Summer Festival will be themed around beach parties. Its featured visual piece was illustrated by the artist はあと (Haato), showing Hatsune Miku with the rest of the Crypton Future Media VOCALOIDs in swimwear. Chibi illustrations of the characters in swimwear were also provided by 羊野 (Youno), and many goods based off each artists’ works were created in collaboration with the accessory and clothing brand, ARTEMIS KINGS.

As with any store event report, let’s jump straight to the goods (and goodies) for sale! Note that all prices below are tax included.

Masking Tape (available in both black and multi-colored versions) – ¥540 JPY each (about $5.40 USD)
※Limited to 3 per purchase

Fruit Tea (comes in lavender and grape flavors) – ¥1,620 JPY each (about $16.20)
※Limited to 3 per purchase

Character Fans – ¥540 JPY each (about $5.40 USD)
※Limited to 3 per purchase

Collectable Can Badges (57 mm, metallic) – ¥540 JPY each (about $5.40 USD)
※Limited to 20 per purchase

Acrylic Key Holders – ¥1,080 JPY each (about $10.80 USD)
※Limited to 3 per purchase

A1-sized Wall Tapestry – ¥3,780 JPY each (about $37.80 USD)
※Limited to 3 per purchase

A4-sized Wall Tapestry – ¥1,620 JPY each (about $16.20 USD)
※Limited to 3 per purchase

Clear File Folders (comes in sets of 4) – ¥1,404 JPY each set (about $14.04 USD)
※Limited to 3 per purchase

PVC Bracelets – ¥1,296 JPY each (about $12.96)
※Limited to 3 per purchase

T-shirts (Geometric & Logo designs) – ¥4,000 JPY each (about $40.00 USD)

Coach Jacket – ¥9,720 JPY each (about $97.20 USD)

Tote Bags – ¥2,160 JPY each (about $21.60 USD)

Chain Bead Bracelets (M and F sizes) – ¥9,720 JPY each (about $97.20 USD)

B5-sized Miniature Notebook – Free with a purchase of one of the above chain bead bracelets

39☆ROCK ‘N’ POPCORN! – ¥1,080 JPY (about $10.80 USD)

Character Card – 1 free card (determined at random) with each purchase of a 39☆ROCK ‘N’ POPCORN tub

Tokonatsu☆Mango Jelly – ¥1,188 JPY (about $11.88 USD)

Augmented Reality Sticker – 1 free sticker (determined at random) with each purchase of Tokonatsu☆Mango Jelly

Miku to Natsukoi❤Shiawase Pudding (2-set) – ¥1,200 JPY (about $12.00)

Postcard – 1 free card with each purchase of Miku to Natsukoi❤Shiawase Pudding

Macaron-shaped Charm Bracelets – ¥2,952 JPY each (about $29.52 USD)

Pastel Plaid Hair Clips – ¥1,728 JPY each (about $17.28 USD)

Mini-Cookie Set (6 per set) – ¥1,944 JPY (about $19.44)

Sticker 1 free sticker with each purchase of a Mini-Cookie Set



It has been announced that Snow Miku Sky Town and VOLKS goods will be on sale at the Summer Festival store as well.

Finally, those who purchase at least ¥5,000 JPY (about $50 USD) worth of goods on a single purchase receipt will receive a special event shopping bag for free (while supplies last)!

Autograph Sessions & Special Raffles


はあと Illustration Exhibit and Autograph Session

Meet the person responsible for the event’s main visual and merchandise! This exhibition will not only include many of はあと’s completed works, but also some rarely-seen rough sketches and character model sheets that were used to lay the groundwork for their character illustrations!

Exhibit Dates: June 23rd (Fri.) ~ July 6th (Thurs.)
Autograph Session Date: July 7th (Sun.) at 3:00 PM (JST)
How to Participate: Between June 23rd and July 2nd, customers who purchase at least ¥3,000 JPY (about $30 USD) worth of goods on a single purchase receipt will receive a ticket for the autograph session. Please note that these tickets are limited, and that はあと will only be autographing Hatsune Miku Summer Festival in Shibuya Marui merchandise.

Autograph Sessions with はりーP and あごなすび

はりーP (HarryP, a.k.a. Tsubasa Harihara) is a VOCALOID producer who needs no introduction. Making their debut with “Jappaa Jappaa” in 2011, and going on to create Hall of Famers such as “Bokura no Let-It-Be“, はりーP has become one of the most accomplished VOCALOID producers around. Their other accomplishments in recent years include publishing their first novel, Bokura wa Sotto Kiss wo Shita, spearheading the release of the album The Retrievers feat. Hatsune Miku ~Ghibli wo Utau~, and writing the Hatsune Miku PPP-Party in AEON theme song, “TODAY THE FUTURE.”

あごなすび (Agonasubi) is an artist who first started drawing Miku in 2013. On their Twitter page, they have even hosted fan events for Miku’s birthday and Miku Day which anyone can participate in! あごなすび is also the one responsible for the CD cover art for The Retrievers feat. Hatsune Miku ~Ghibli wo Utau~, and also handled the illustrations for “TODAY THE FUTURE!”

Autograph Session Date: July 16th (Sun.) at 3:00 PM (JST)
How to Participate: Between June 23rd and July 16th, customers who purchase a copy of The Retrievers feat. Hatsune Miku ~Ghibli wo Utau~ CD will receive a ticket for the autograph session. Those who already own a copy of the CD may bring it to the event site and receive a ticket starting on July 2nd at 2:00 PM (JST). Please note that these tickets are limited, and that はりーP and あごなすび will only be autographing the CDs.

羊野 Autographed Drawing Paper Raffle

The artist behind the chibi illustrations of the Crypton VOCALOIDs for this event will be autographing colored drawing paper for five lucky winners of this raffle!

How to Become Eligible: Between June 23rd and July 6th, customers who purchase at least ¥3,000 JPY (about $30 USD) worth of goods on a single purchase receipt will receive a ticket for the raffle.

Hatsune Miku Summer Festival in Shibuya Marui “Natsumatsuri” Version

On July 7th (Fri.), another leg of the Hatsune Miku Summer Festival in Shibuya Marui will begin and take place concurrently with the rest of Beach Fest until the event’s conclusion on July 24th. The theme of this second leg is Natsumatsuri (Japanese for “summer festival”), and its main visual piece, illustrated by かも仮面 (Kamokamen), has already been unveiled! VNN will follow up with a full report on Hatsune Miku Summer Festival in Shibuya Marui “Natsumatsuri” Version when it, too, commences!

Information Sources

ARTEMIS KINGS’ Official Event Site

Marui Group’s Official Event Site

Hatsune Miku Official Blog

About marumain

Hello! You can call me Marumain, and I serve as a translator between VNN in English and VNN in Japanese, translating articles between the two languages. I love pretty much every Vocaloid, though I consider MAIKA to be my favorite!